A surprising aphrodisiac, ambergris has been used as a quasi-love potion in fine perfumery for millennia. Its beguilingly erotic effect is matched by its ability to act as a unique fixative: giving volume and amplification to a fragrance, and softening or binding the delicate balance of aromas after a considered process of maceration in 96% alcohol. Nowadays, ambergris is often replaced by synthetic products (such as Ambroxan, Ambrox or Orcanox) due to its exceptionally high price tag and relative unreliability in terms of production, sourcing and accessibility.