Lavender is one of the oldest, and most common perfume ingredients in the world. It’s gentlemanly, scrubbed, soapy/powdery feel is a staple of men’s colognes. Lavender has a slightly spicy edge as well, which makes it a universally blendable note in perfume. It can add a clean edge to aromatic or animalic scents, and deepen zesty citrus notes with its subtle, herbal facets. But most of all, lavender is associated with fresh, clean, pure, old-school elegance. It’s well-heeled sophistication is appropriate for any time of year, and it makes an excellent choice for either sex to wear casually or formally.

An aromatic and deeply camphorous note used in masculine scents, most notably in eaux de toilettes and toiletries. It’s herbaceous and fresh, with woody undertones that evoke the fresh scent of incense oil.

Lemon Verbena

White musks are a synthetic rendition of animalic musks, and their aroma ranges from clean and soft, to floral and sensuous. Due to their inclusion in the laundry detergent making process, most people associate white musks with the air-dried clean laundry scent. White musks also contain fixatives, which bond to certain accords and make them cling to the skin for a longer period.