Jasmine is the ultimate aphrodisiac in perfume. It is the most intimate, sexy, gorgeous, and sensually appetizing of all the major white floral notes. Jasmine’s buttery, silky, vanilla-and-heated skin aroma is found everywhere in perfume, in both men’s and women’s scents. It’s incredible versatility is hard to match: it can soar on its own, or be artfully blended into the background, to provide a dangerous growl to an simple, demure floral bouquet. It’s also one of the most popular notes, especially in women’s perfume, so if you enjoy jasmine’s torrid sensuality, you can build a devastating fragrance collection in no time.

An intoxicatingly sultry fragrance of delicate, floral proportions—gardenia balances between alluringly sensual qualities and rather floaty, soft and whimsical facets. The milky white petals of gardenia flowers match its creamy, sweet essence. A woody and deeply floral fragrance found in high-end feminine fragrances, and typically used as a middle note in floral bouquets. Gardenia, like jasmine, tuberose, and freesia, is the Queen of the White Florals in perfume. It’s heady, full, vanilla-and-smoke aroma is one of the most classic notes in all of fragrance, and those that love it can’t do without it. Gardenia is best in big white florals, where it’s natural power can fully bloom. It’s grandeur and feminine sensuality are ideal for hotter weather, and summer is where it truly soars.

Patchouli is a deeply spiced, thickly herbal and immediately recognizable note - it’s “dirty hippie” reputation doesn’t do it justice. Patchouli’s scent lies somewhere between cumin’s sharp and acrid tang and nutmeg’s smooth, sweet warmth, and it can carry a fragrance or blend easily with other, spicier notes. It is ideal in heated, spicy perfumes that feature leather, smoke, resins, and lighter aromatic notes like lavender and geranium. Patchouli’s exotic strength can be an acquired taste in perfume, but it’s many moods and blends make it an endlessly fascinating note to explore in the spicy end of the scent spectrum.

Red Berries