
ABOUT Viktor & Rolf
Est. in: Amsterdam, Netherlands, 1993
Viktor & Rolf is a renowned Amsterdam-based fashion house founded by Viktor Horsting and Rolf Snoeren. The duo met while studying fashion at the Academy of the Arts in Arnhem, and their close bond is often reflected in their identical outfits and collaborative approach. Known for their artistic and theatrical fashion shows, Viktor & Rolf have pushed the boundaries of design, with shows that have featured concepts like models dressed in multiple layers of couture gowns, or "blue screen" clothing for film projections. They even modeled their own "Monsieur" menswear collection live on stage. Their creative ingenuity extends beyond fashion to the world of art, with their designs being exhibited in renowned museums globally, as well as their involvement in theatrical costume design and publishing books. Perfumes became a natural extension of their creative vision. Their first fragrance, Flowerbomb, was introduced in 2004 to coincide with their Spring/Summer 2005 collection. The fragrance, with its iconic hand grenade bottle and gift-wrap packaging, was a massive success. This led to a series of successful fragrances, including Antidote (2006), Eau Mega (2009), and Spicebomb (2012), each showcasing the same bold creativity and innovation for which Viktor & Rolf are famous.
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